MAJORITY, a crowdsourcing creative platform taps multicultural talent and conscious brands looking to create authentic storytelling content.

Ethno Multimedia LLC, a content and storytelling agency is set to launch MAJORITY, end of 2020. Majority, is a multicultural crowdsourcing creative curating platform that provide brands with engaging crowdsourced video, design, images, and messaging that speaks authentically with people of color.

Majority, is banking on the rise of a new majority of consumers in the U.S. and globally that are looking for brands to be better listeners and supporters of the communities from where they live. “The days of one sided conversations are over” says Jason Matthews, a marketing professional at AT&T. “Brands will have to be very conscious of marketing to the new mainstream in a way that feels natural, respectful, and inclusive, but more importantly, connects with them at their daily intersections.”

Majority, is looking to add a global creative body of insightful creatives in film, video, design, copywriting, and photography, to field the growing need of projects from brands seeking relevant content on the national and local levels. Creatives with these skills should register here and follow the creativemajority on instagram for future project briefs.

Brands looking to tap the new majority of creatives with projects locally or nationally should email troy@ethnomultimedia.com

Which Wich Superior Sandwiches Taps Ethno Multimedia For Integrated Branding Campaign

Ethno Multimedia just finished wrapping up branding campaign for Which Wich Superior Sandwiches set to launch late April 2017. This was the first branding campaign for the fastest growing sandwich shop in the country. Which Wich Superior Sandwiches has over 430 shops around the country in six different countries. The campaign titled "Perfect Your Craft" was created and produced by agency Ethno Multimedia. The campaign is relying on great story-telling to engage and make a connection with new customers. "This is going to be a campaign that truly helps Which Wich differentiate itself from it's competitors", says Troy Jones, founder of Ethno Multimedia.

Ethno Multimedia reached out to emerging and talented director Christopher Phillips of Maverick Media. Chris is the director behind a new CNN Documentary Film set to launch late 2017 titled Ferguson.

Ethno Multimedia is a virtual office of creative professionals around the country that generates video content, innovative tech solutions, photography, animation, music production, and creative strategies for clients.